If your life depends on technology, you better read her report cover to cover. Kleiner Perkins partner Mary Meeker’s yearly Internet Trends report is the ultimate compilation of essential tech statistics. Encompassing everything from funding climate to smartphone adoption to the tech giants to cutting-edge inventions, the Mary Meeker Internet Trends report has it all.
Many people have grown cynical toward advertising. The say it shows up in every conceivable place, makes ridiculous claims, plays to our most base instincts, and crowds out things that are more interesting and essential. In a world that is saturated by advertising, it is hard for them to trust any of the claims that marketers make.
This cynicism is often eroded when recommendations for products come from friends or family members. A trusted recommendation comes with more credibility than an advertisement. That is why, according to Netpop research, 79% of social media users use these sites to find information and recommendations about products.
Like everyone, you hope every piece of content you post gains some traction, and with any luck, goes viral. But all too often even well-crafted posts end up in the social media graveyard, with just a small number of shares and likes.
Not so fast. Before you start drawing up that next one, consider this infographic from Los Angeles-based Gryffin Media that might unlock some of the secrets to that elusive viral post.
With the growth of social media has also this part of the world got their celebrities: the "social influencer". If you manage to convince to mention your product or brand known Twitterer this can make at one time for a lot of attention.
Convince and convert , however, prefer to put on fans that convey your brand: satisfied customers who leave to anyone who will listen to know why they are fans of yours.