Top Highlights of Mary Meeker’s Internet Trends Report 2016

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If your life depends on technology, you better read her report cover to cover. Kleiner Perkins partner Mary Meeker’s yearly Internet Trends report is the ultimate compilation of essential tech statistics. Encompassing everything from funding climate to smartphone adoption to the tech giants to cutting-edge inventions, the Mary Meeker Internet Trends report has it all.

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Twitter Contest Hashtag Analysis on the day of #IndvsAus

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Indian cricket fans were eagerly awaiting for IndVsAus match – a mauka for India get into finals. But, on this day in-spite of Indian Twitterati’s tweeting about the match, some brands managed to make noise by conducting contests and trended on this day on Twitter.

Below is the analysis of two hastags –

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9 Simple Steps To Increase Traffic To Your Website

headerAs of March 2012, there were 644 million active websites. That’s more than half a billion – in other words, a lot. In this sea of content, images, videos, and social media, it’s easy, as someone with a struggling website, to feel overwhelmed. That said, there is no greater tool your business or brand can have than a website that both promotes your product or service while adding value to your readers’ experience. By generating awesome content and engaging traffic tools to expand your reach, you can boost website traffic while simultaneously establishing yourself as a trustworthy member of the digital community.

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Rising need of Social Customer Care and How brands are adapting it

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My recent encounter with   and  motivated me to write this blog post.

Social media has provided consumers with multiple ways to interact with companies directly and influence peers’ buying decisions. This has put a lot of pressure on businesses to have an active presence social networks. While it’s wise to use social media for customer service, research shows that you shouldn’t give up on more traditional support methods just yet.

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