The volume of infographics goes up more than 1% each day. I must confess: I never saw the attraction. It’s not like I didn’t realize infographics had become raging hot. I just didn’t get what the big deal was.
I mean, you take a subject worthy of content creation, sprinkle in some icons, graphs and such and what do you have? A little picture show? A decorated article? A busy page?
What’s so great about these things?
People love them.
- Demonstrate expertise on your topic
- Stand out amongst less visually interesting formats
- Take advantage of the fact that 90% of information enters your brain visually
- Help visualize statistics for easy understanding
- Often go viral—or at the very least—are readily shared
- Get increased mileage when you provide the code to embed them
- Encourage links back to your site to generate higher traffic
- Help heighten brand awareness
Follow Author on Google+ : Ammar Kanchwala